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1. First give something for free – you could add an interactive game to your web site. There are thousands of clever people out there who could build a game around your product.
2. Promote yourself as the face of your business. Be approachable, no “info@” emails. Let them contact you directly, if you are very busy you can still have a “gatekeeper” fielding the good ones from the crazy ones!
3. Be seen as an expert, write articles, ebooks, reports, etc.
If people see you are credible they will believe you when you talk about your products.
4. Make people feel at home on your website. Encourage them to come back even if they are not buying this time. You do this by keeping everything current and up to date. Link to articles that may be of interest to your customer, fashion, film or even business news today, not static articles from last year or last month but what’s happening now.
5. Train your employees to deal with customers in a consistent, polite manner, we all love email but the phone is the only way to really close a sale if your customer is reluctant.
6. Testimonials by real people are worth their weight in gold. Don’t just attribute them to “Jane from Manchester”, ask your satisfied customers if they wouldn’t mind having their business contact details published. Most people would love to have their business name on a busy website.
7. Don’t forget to up-sell. Maybe there is a deluxe version of your product that may work better for them.
8. Even if they don’t buy from you, try to, at least, get their email address by offering a free ebook or some other gift if they join your mailing list.
9. Once you have their email address you can keep them informed of special offers and events, many online businesses survive purely on selling to their email list, don’t miss this chance.
10. Create a sense of urgency on your website or in your email marketing. Tell them of a limited time offer or a free bonus.
“A 92-year-old, petite, well-poised and proud man, who is fully dressed each morning by eight o’clock, with his hair fashionably combed and shaved perfectly, even though he is legally blind, moved to a nursing home today.
His wife of 70 years recently passed away, making the move necessary. After many hours of waiting patiently in the lobby of the nursing home, he smiled sweetly when told his room was ready.
As he maneuvered his walker to the elevator, I provided a visual description of his tiny room, including the eyelet sheets that had been hung on his window. I love it,’ he stated with the enthusiasm of an eight-year-old having just been presented with a new puppy.
Mr. Jones, you haven’t seen the room; just wait.’
‘That doesn’t have anything to do with it,’ he replied.
Happiness is something you decide on ahead of time.
Whether I like my room or not doesn’t depend on how the furniture is arranged … it’s how I arrange my mind. I already decided to love it. ‘It’s a decision I make every morning when I wake up. I have a choice; I can spend the day in bed recounting the difficulty I have with the parts of my body that no longer work, or get out of bed and be thankful for the ones that do.
Each day is a gift, and as long as my eyes open, I’ll focus on the new day and all the happy memories I’ve stored away.. Just for this time in my life.
Old age is like a bank account. You withdraw from what you’ve put in.
So, my advice to you would be to deposit a lot of happiness in the bank account of memories!
Thank you for your part in filling my Memory Bank. I am still depositing.
‘Remember the five simple rules to be happy:
1. Free your heart from hatred.
2. Free your mind from worries.
3. Live simply.
4. Give more.
5. Expect less.
Listen to The Psychological Copywriter – GREAT STUFF
A good one has words relating to price for example: “Get Three for Only £3” and then there’s the special incentive headline, “Buy now before the price goes up!”
Another of the tried and tested headlines are specific questions that can relieve the reader’s “pain”: “Do You Need To Make More Money?” or “Are you sick of your job?”
Of course, if you offer a strong guarantee, you could say so in your headline: “Your Money Refunded, If You Don’t Make £10,000 In Your First Year” could be a good one, (if you like that sort of thing), or “Not fully satisfied? Get your money back”. Read More…
Before we get down to the 10 busines tips, I want to give you some important advice.
Before you start to trade, create a business plan. There are many great business plan templates available on the web, they’re not as difficult as you think.
The plan will tell you from the outset if your business is viable!
It will tell you how much money you will need to earn to make a profit and how much you need to charge for your services. Too many people take the “just think of a figure” approach and then are surprised when they can’t make ends meet.
By Willie Crawford
The answer to that question determines how you treat your on-line business, and dramatically impacts your chances of on-line success. That question is, “Are you really an Internet Marketing Professional?” Being a professional means that you view what you do as much more than just another job or a business.
It’s something you do because it’s your “calling. “It’s something you do because you believe that it’s what you were meant to do and because you believe that it helps to make the world a better place. Youdon’t have to view it as a permanent calling, but you do need to believe in the importance of what you do. If you don’t see what you’re doing as significant, then you should seek a different calling. I borrowed that definition of a profession… of a calling, from how I felt about my job when I was in the military. That was one of those jobs that you did because you felt that it was something that needed to be done.
I had a great dream last night – it was about chocolate!
I actually dreamed I was writing for an advertising campaign. I even remember this poem from my dream…
“What does chocolate do for me?
It’s comfort food when you’re feeling low
It’s something to grab when you’re on the go
It’s smooth as silk
It’s made from milk
Comes in a box tied up with a bow….
The reason I’m telling you this is because it’s a great experiment to see if the Google adsense on my blog actually does start selling you chocolate. If it does…please let me know! Fun eh!
But seriously, aren’t these new technologies amazing! If we were living 100 years ago we’d be using the ducking stool rather a lot wouldn’t we?
Sales letters through your letter box are hated by everyone. It’s unwanted, uninvited and fills your re-cycling bin. But it’s pretty clear that it’s also incredibly popular with advertisers. Why? Because while most potential customers throw away their junk letters with barely a glance, enough take action to make it all worthwhile.
They do buy—and in high enough numbers to more than cover the cost of those who don’t.
Email marketing is pretty similar, but with one important difference: on the Web, you can only send marketing emails to people who have already chosen to receive them. A bit tricky!
On the other hand, because those people have already chosen to receive your emails, you can be confident that they’re going to be interested in them.
So how do you get these valuable e-mail address? Read More…
A lot of people ask me to suggest affiliates. They want to know which ones are the most effective at monetising their blog. I suppose it would be safe to say that I have done a hell of a lot of research on this subject as bad choices can make the difference between a profitable blogging business and bad choices can mean no business at all.
It is a difficult one because it all depends on your target audience.
Of-course there are some great generic ones like Chitika which is an online advertising network which works a little like Adsense. For me Chitika far surpasses Adsense because not only can you earn with click throughs you can also earn a residual income for 15 months on your referrals earnings. Read More…
According to Wikipedia – The Internet actually started in 1969, (yes, only 1969!), as the ARPANET, a Defense Department system designed to let survivors share files after a nuclear attack. From being available on just a handful of top secret computers, it’s grown to millions and millions of users.
And it’s still growing. According to a recent survey, the volume of Internet traffic is expected to double annually over the next five years. Consumers are expected to account for 70 percent of all Internet traffic over that period with the rest of the market made up of business users.
What does that mean for you?
It means customers—millions of them.
No other business tool can put the products you sell in front of so many people so easily. Nothing even comes close. Read More…
I change my mobile every 6 or 7 months for no other reason than I fancy a change.
I buy something then use it for a little while then, when the novelty wears off, I sell it on Ebay.
I have been hankering for an e-book reader and have been doing some extensive research on them but I am so glad that I haven’t succumbed as I have fallen in love with the idea of having the new Apple IPad.
I have got to say that it’s one of my failings, I fall in love with the idea of having something but once I have it in my sticky hands there is always an anti-climax. I think the fun is in the chase and the more difficult it is to get the more excitement for me.
The one thing I hate doing is waiting, if I want something I want it now! I want the IPad, the one with all the bells and whistles but shock horror, I will have to wait until at least April 2010 for it – oh the pain!
Well according to the Apple website, it is going to beat netbooks and e-readers hands down….oooh can’t wait!
So watch this space for my honest review when I get it in my mits!
It’s so frustrating when you arrive at an office reception only to find that there’s no receptionist! There you stand, waiting for someone to notice you.
The staff manage to beaver away while at the same time giving you glances but, infuriatingly, not making any effort to come to your rescue?
You think, should I wait, should I talk, should I….
The problem is that when a company has a belt tightening period, then the receptionist is usually the one person that bites the dust, leaving a void in the reception area and some poor employee out of work and me, the poor visitor, left to her own devises.
I can understand the reason – maybe she spent a lot of time filing her nails or chatting on her mobile – but who’s fault is that? She should have been kept busy with a crucial occupation that most small companies ignore.
She could have been the companies “Social Media Whizz Kid”!
Now don’t get me wrong, I am not saying that you would encourage her to chat on Facebook all day, I’m talking about structured marketing using Facebook, Twitter, Plaxo, LinkedIn and all the other important social networks.
What many companies don’t know is that if an employee is using a company e-mail then you have every right, as their employer, to monitor their e-mails. This is the first thing you should make clear to your new receptionist stroke online marketing manager.
She would be given targets to meet and results to report on, in fact she would be kept extremely busy.
There’s three things you would need to have in place in order to ensure you really do benefit from her activities, in other words to make sure she is actually marketing your business not chatting and making dates with her new found friends.
1) A weekly feedback report.
This would be to check such things as, how many followers you have gained on Twitter and how many “fans” on Facebook and contacts on LinkedIn, Ecademy and Plaxo etc.
2) Someone to write good copy.
Find your cleverest writer, (you could hold a competition!), and get them to write a couple of blog posts a week. The posts should contain all the right key words for the search engines and, ideally, should come out of your website but if you don’t have a blog on your website then you can start a blog easily using blogger, or blog spot, there are many others! (A little bit of training for your blogger wouldn’t go amiss either!)
3) A good trainer.
It doesn’t matter how much your staff think they know about Facebook etc, they will undoubtedly, not know about the right way to leverage this new media to market your business.
The beauty of teaching a member of staff Internet Marketing is that you will be in complete control; your staff member will be gaining some great skills and you will save a lot of money down the line – money that you would have had to pay to a marketing company to do it for you.
Give a man a fish and he eats for a day teach him to fish…………
Pat Sutton – Professional Blogger and Marketing Director at Niche Media Marketing
One to one training, workshops and seminars on Social Media Marketing.
Pat Sutton – Forbes Listed as the 30 women entrepreneurs to follow on Twitter!
One of my favourite bloggers at the moment is James Chartrand. Here is one of his wonderful tips for when we’re suffering from blogger’s block.
“Great quotations are the richest goldmine of blog post ideas you’ll ever have.”
So I popped over to Wikiquote and found this great quotation by Sarah Bernhardt - “Life engenders life. Energy creates energy. It is by spending oneself that one becomes rich.”
This is what I have been prattling on about for months. Give, give, give and eventually you will receive. Take a look at my blog, “Selling to the taxi driver” and you’ll see what I mean.
“Life is either a daring adventure, or nothing.” Helen Keller
I love this one, how many of you have the courage to really take a chance – to give up that job you hate or walk away from an employer who infuriates you? How may of you would love to be your own boss but have no idea how to do it?
I did it, I gave up a full time job to become an internet entrepreneur and I have never looked back. My choice of businesses fitted my values and beliefs, I chose to build a Blog site, this one, and to join a company called LifePathUnlimited.
It is important that you choose the right one for you and also the right mentor to help you on your way. If you want help with your life decisions please do contact me.
If you see yourself as an author and are interested in a monetised blog site then don’t forget to check out the fabulous Darren Rowse’s Blogger’s Workbook, it is what set me off on the right track.
“Just remember that even a long life is not long enough and an opportunity missed is not something lost but something never achieved.”
And that’s one of mine!
Pat Sutton – Blog Author at http://www.patsutton.com
It doesn’t matter what kind of business you have and how benevolent you are, you can give things away for free, you can raise money for great causes, you can hold people’s hands but everyone at sometime needs to make a living.
The baker puts bread on your table, not to feed your family but to feed his own!
I am sure, if you own a bakery or a grocers then online marketing is not so important but if you have a product or service that has a website at it’s heart then you need to know how to drive traffic, create a contact list and to make sales.
Ok, so you have a great website that showcases your products or services or you have signed up for an online, work at home business that has provided you with their propriatory website to promote – what next?
It doesn’t matter what kind of online or offline business you have, if you sell from a website then you need to get it out there to the right target audience.
Not many of us are really clever enough to know, for sure, who will buy from us, I promise you, I have had many surprises! But somehow we need to work out how to get our business in front of buying customers. So a scatter gun approach is not really the way to do it, you need to target the right people.
So how do you recruit people to an online business. How do you get people to come to your website?
Online? Offline? Cold calling? Friends and family?
Let’s look at Friends and Family first.
If you want to lose friends then pitch to them, the same with family members. I don’t know about you but I would hate it if my loved ones avoided me because they felt guilty for not buying into my business! So that is a definite “no no”.
Cold calling? Hey! I’m into this online gig because I want to enjoy it, I want a better quality of life and cold calling just does not do it for me! So, for me, that’s out too.
Offline – now here’s a thing – yes it can work, even for an online business. You could:
1. Get out there to your local business networking events.
2. Build relationships with local business owners to encourage referrals.
3. Take stands at exhibitions.
4. Advertise in the newspapers.
5. Give out flyer’s in shopping malls and markets.
6. Carry business cards for those chance encounters!
Then there’s ONLINE.
Now this is where your marketing can really rock!
Here are my 5 very best online marketing tips.
1. Any good at writing?
You don’t have to be Jeffrey Archer but a good clear blog with all the right keywords can be a fantastic marketing tool.
The article should not be about your business but about something helpful for the reader. Of-course it should be linked to your business, for instance if you are a garden landscaper then an article or blog about growing roses would be good but a blog about baking a chocolate cake may not be.
You need to engage with the reader, they need to see you as a leader and expert.
Once you have constructed your blog or article you then need to add a clear succinct signature at the bottom, this is very important for obvious reasons.
I know what you’re asking….what do I do with my blog once it is finished?
Well if you have a blog section on your website then that is ideal as readers can click to your website to read the blog.
You would open your blog on your website, copy the URL or address and add that link along with a catchy intro like:
An easy way to bake a chocolate cake – if you love chocolate you’ll love this – http://www……
You would add it to places like Facebook, Twitter, Ecademy, LinkedIn etc that’s assuming that you are a member of all these social sites, if not why not???
If you have written your blog on someone else’s website, like Blogger, Ezines or another blogging platform like my site for business women, TheBusinessWoman then you need to make sure that all your website details are in your signature.
I know a lot of people think that Twitter is a waste of time well, I promise you that it is not, if you do it right.
A daily tweet containing great advice to followers who are your target audience can really boost your profile. If you have a good profile then people will see you in a good light and are more likely to buy from you. If you read my blog, How to market on Twitter, you will see how you can make Twitter really work for your business.
3. Facebook Fan Pages.
Create a fan page with the same name as your business then set to work making friends and then inviting them to become fans of your page. Once you have a reasonable amount of members you can create a badge to upload onto your website. This creates a sense of community and will give confidence to your website visitors. Of-course you also have your fans to market to as well.
Join groups and forums to get to know people, (not to pitch to them), once they get to know you they will eventually ask you what you do and then you can get away with a subtle pitch.
5. LinkedIn groups.
Join the groups on LinkedIn, you are allowed upto 50 group memberships. Of-course you need to find groups of people who would be interested in your sector and will be beneficial to you as well. Then once in a group you can upload your articles or blogs to their discussion pages. These are then sent out by the system to the group members in update e-mails. Some of the groups have memberships of thousands of people each so your one article alone can get you enormous exposure.
Pat Sutton – Internet Marketing Specialist – Official Blog Site http://www.PatSutton.com
Business Mentor with LifePath Unlimited – http://www.ThisBusinessRocks.com
When, after 8 years, I decided to emerge from the security of a monthly salary I was met with the usual, “Are you sures and are you mads”
Thankfully, I didn’t listen
I felt that as Marketing Director of a company like Advantage Business Angels I was being held back.
My talent for thinking outside the box was not really required in a, dare I say it, formal, don’t do anything radical, don’t do anything crazy, institution like ABA.
I understood, we had to be seen as reliable, dependable, professional – in other words a bit stuffy, for people to take us seriously but it didn’t help me and my yearning to have my creativity unleashed!
My multi tasking skills are quite good, after all I am a woman, but even the most organised of people would struggle with a seriously demanding Managing Director, (sorry Neil), Magistrate’s duties, mothering duties, grandmothering duties and trying to run a business in my spare time duties.
So I did it – I’m now free – free to follow my dream to be an Internet marketing queen.
And I have just received my first official accolade – I am in the company of some fabulous ladies on The Forbes List of The 30 Women Entrepreneurs to follow on Twitter – I have made my mother so proud and I’m quite proud of myself as well.
Pat Sutton – Professional Blogger and Internet Marketing Specialist – Official Blog – http://www.PatSutton.com
Follow me on Twitter “TheBizWoman”
A Retweet allows Twitter users to share their favourite tweets with their own followers.
So if someone has 10,000 followers and they like one of your tweets and they retweet it, then it will go out to all of their followers, good eh!
It is done by copying and pasting the original tweet and sending it out. It’s usual to put “RT” plus the originator’s username at the beginning of the tweet. Here’s an example:
RT@thebizwoman: How to monetize your blog!
Obviously, if you regularly tweet great content then people will pick up on it and retweet you. They will also retweet you if your tweets are relevant to them or even, dare I say it, complementary.
A good way to get people to retweet you is to ask to be retweeted.
This works really well if your tweets are for a good cause or are likely to be helpful to your follower’s audience.
Here’s an example:
Entrepreneurs – learn how to monetize your blog PLEASE RETWEET ME!
This is only about 66 character; very important if you don’t want retweets with clipped off ends as you are only allowed a total of 140 characters in your tweets.
It is always better to simplify the procedure for your retweeter.
There is a great little application called PleaseRT.me – http://pleasert.me/
You add your tweet and it makes you keep it short then it adds a plea for a retweet at the end of your message, (I’m saying “message” because I’m fed up of saying “tweet”), which your follower can then click on to easily retweet without all the copy and pasting.
You can try it out now by retweeting this post.
Let’s face it if you don’t ask you don’t get!
Pat Sutton – Official Blog, http://www.patsutton.com
You know, one of the easiest things to do on the internet is to assume that people are not being honest and that they are only talking to you because they have something to sell. Who do you think is to blame for that? We are of-course!
Have you noticed on the social networks how many people make a connection and then immediately try to sell you something. I am the first one to admit that that was my tactic when I first started social marketing on the web.
It’s like getting into a Taxi and saying hello to the driver and in your next breath introducing your product to him. If you were that taxi driver, what would you think?
If, however, you have a long drive with him and you allow him to tell you about his family and his gripes and likes. You could chat to him about how busy he has been and you could comment on how clever he is to remember all the obscure places, he will eventually feel connected to you. He will then, more than likely, ask you what it is that you do. You will then have the opportunity to tell him about your business or product. Remember though, it is still not the best time to sell to him until you have told him about yourself. You need him to see you as a normal, kind, human person who he can trust and that he can see as the type of person he would want to buy from. I am not saying that taxi drivers are likely customers but I am sure you know what I mean?
If you really want to find people to buy into your product or business, you must first help them to buy into you. Your online profile should be the best you can possible make it and your picture should show you smiling and looking approachable. It’s important that you do not come over too professional, you should seem to your prospective customer like someone who could be living next door to him.
Your resume is important but remember not all of us have a great academic education, many of us are self taught, as am I, do not be ashamed of that. Many of your prospective customers will, themselves, not have traditional training but some of the best entrepreneurs have started just like that.
Jim Rohn, the founder of Herbalife, as an example, started selling and made a fortune out of health products because of his mother’s enthusiasm for healthy foods not because he had a fantastic academic career.
Pat is an Authorised Representative of Lifepath Unlimited. Take a look at her website: http://www.ThisBusinessRocks.co.uk.
Article Source: http://EzineArticles.com/?expert=Pat_Sutton
I’m often asked how to make money from Blogging.
Not wanting to dampen enthusiasm, it’s not a get rich quick scheme.
But it’s not impossible.
To get you there you need to have these six crucial skills:
3. A great imagination.
5. The discipline to learn.
6. Multiple Income streams?
Why patience you say?
If you do everything right.
Join blogging forums, create networks of friends and acquaintances, got seen on social media websites and actively collaborate on other blog websites.
Then it can still take months, even years before your have any kind of recognition.
With a legible writing style and perseverance you will make it in the end!
By resilience, I mean being able to take it on the chin!
Being able to fail without labelling yourself a failure.
Being successful at something doesn’t make you a success. When that publisher or editor rejects you, pick yourself up and start all over again with even more resiliance!
A Great Imagination is imperative!
You need to be able to see outside the box.
Knowledge and information is widely available on the web but you need to have the imagination to create a useful blog from that information. When you compose your next blog you need to know who your target audience is going to be, then you need to work out ways of getting in front of them.
Your title, (absolutely essential if you want your blog to be read), needs to grab them and say, “READ ME!”.
It is all too easy for someone to claim to be an expert.
There’s no Internet police checking your credentials but I believe “what goes around comes around” so don’t copy, don’t pinch other’s stuff and don’t claim to be what you are not!
A lot of people will read other blogs and articles and do a good job of copying them by not copying them. But it is easy to recognise the fakers. Take a look at their other work. If the writing style is different every time then they are probably seasoned fake artists.
Don’t get me wrong, we all do our research, that’s what the web is for, but there’s a lot of difference between learning and passing that knowledge on and copying someone elses articles and changing a few phrases.
If I see something that excites me, then I print the article and read it and then do my report on it. This is a great lesson as not having it sitting there on your computer you are not tempted to copy and paste – you have to use your own words.
One more point on KNOWLEDGE. As is normal with a business, you must be prepared to invest financially – you could do worse than taking up a few subscriptions for products and courses on good blogger’s websites, you will be amazed how much you’ll learn.
The Discipline to Learn.
If you want to keep up with the times you need to be ever evolving. The Internet and Social Media changes on a daily basis.
What was a great strategy yesterday could be a waste of time today.
When I first started to market my blogs on Twitter, I was in-undated with visits to my website even though my followers were under a thousand. Now I have many thousand followers yet the response has not gone up that much in relation. I am afraid that we are victims of our own actions.
We know that most people who ask us to pop over to their website for some great stuff are almost certainly going to have a hidden agenda and alteria motives. But that’s Ok if what you get from then is of value!
If you are like me and you are always inquisitive to see if there are any snippets of information that you can pass on to your readers then you may well profit from these opportunities but many of you are probably far too busy, so the offerings are ignored.
The lesson here is, don’t be too hasty, if there is one thing that has come out of all this, it is that people know that if they give something of value then people will be attracted to them or their business so it is rare that the info is worthless.
Mutliple income streams!
Google AdSense on your website? You’re not going to get rich but you can make enough to pay for the odd evening out. Good affiliates? They may bring in a little more than AdSense, but you have to have a mighty busy website to make any real money from affiliates.
The most efficient way of getting closer to monetising your blog is to create a subscriber list. As they say, “The Money Is In The List!”.
Create a subscribe box on your website where they can get something worthwhile for free then once you have your subscribers you can start to work on the relationship. When they see you as a leader and as an expert in your field then you can start to market to them. The format is: give them good stuff, give them more good stuff, give them more good stuff then, when you have their attention, do the pitch then follow that with more good stuff. Be careful, gently does it! You don’t want them to un-subscribe.
Watch this space for my next article, “How to make big money from Blogging”.
Pat Sutton – Official Blog http://www.PatSutton.com
The content of your website tells your visitors all about you and your business; it is your shop window. The problem is that if your shop is on a back street and you have no passers by then you need to get people to take a detour down your street! It’s easy, you put a sandwich board out with key phrases to grab their attention?
So what can you do to get people to come to you on the web?
Good blogs and articles will lead people to your site if they are written with good content that includes the important relevant key words.
So how does good content and great articles get you traffic? Well, many search engines rely on the keyword and keyword phrases of a site to put it in their results list. If your content contains a good number of keywords and keywords phrases, it may be chosen to be a part of the top listed sites in the search result pages.
But before you think of just plastering your site and articles with all the keywords and keyword phrases you can, remember that the search engine police will notice if you are trying to abuse the system and will most certainly penalise you. You must have good well written articles that incorporate the keywords and keyword phrases properly in their content.
I know it’s difficult as many of you will say that you just don’t have the time to write your own website blogs and articles. But if you can find the time, articles specifically designed for the internet will take some getting used to and a certain amount of expertise to create but it is well worth the effort.
There are writers who have great experience in doing this and charge only a minimal fee for such work. Writers like this can be regarded as experts in this style of writing and can greatly help your website to get that coveted spot in the search engine rankings.
Other than getting your site in the web results page of search engines, they can also provide your site with meaningful articles and content that can impress your website visitors and entice others to view your site. This is the type of thing that makes your website “sticky” and if you set up an RSS feed button on your website they may even subscribe to your articles and the search engines love that!
Of-course, if the mountain won’t come to Mohamed………..I take my website via Articles and Blogs to the mountain.
Articles once written, can be posted across the web to drive traffic back to your website. Sort of like a virtual sandwich board.
Depending on the number of words needed, usually, a two hundred and fifty word article would cost from about $30, (about £20 in English money). This is a small price to pay for having a content rich, well researched and written paper on your website and it is a lot cheaper than a Google Adwords campaign.
It is easy to find a good writer as these days most authors will have blog sites or articles published on websites like EzineArticles.com where you can read some of their work to get an idea of their type of writing. But what is important is that the writer has the knowledge to “write for the search engines” as well.
Pat Sutton, visit her official blogsite: http://www.patsutton.com
At last my official blog website is actually finished. My intention of blogging for a living has become a reality.
Ok, what next?
The first thing I need to do is to go back over the archives and delete all my earlier muses.
In the early days, as is usual for blog virgins, my impression of a blog was something that no sane person would ever read or be interested in. So my first blogs were indulgent, grammatically terrible and some were even downright silly.
But as my hand hovers over the delete button I hesitate….wait a minute…this is like throwing out an old photograph album.
There’s the one about my dog Sadie, now gone, who was miraculously cured of cancer by a Spirit healer. And the time a had my cat trimmed and she looked like one of those nodding animals you put in the back window of your car.
Then there are the feelings I had when starting a new job or moving house.
I recorded my first days on Facebook and how cheeky people were, asking to be “my friend” when they didn’t even know me!
Of-course, I would hate for all you guys with discerning tastes to read these old blogs but I am definately not going to dispose of them. I’m going to print them up and stick them into a scrap book for posterity.
Maybe one day one of my grand daughters will find them and will read them to their children…how strange it will be to them…how old fashioned it will seem!
This time of Ipods, webcams and Twitter will be an archaic, bygone age to them!
I wish I had written more!
Read Pat’s Official Blog at http://www.patsutton.com