Posts Tagged ‘social media’
7 mistakes to avoid in directing a small business marketing team
Digital marketing for small business 7 mistakes to avoid in directing a small business marketing team In 2006, I hired a strategic branding firm to help me with a branding slogan, consistent messaging, collateral materials, website, etc. And while it was a sizable expenditure, it was worth every dime. Why? Because their expertise [...]
Are you giving away the right information?
Do you find yourself talking to a lot of potential clients, but not making any sales? What information are you giving away and is it the right information? Knowing what to say, when to say it and how to say it can make and break many a sale. Sometimes we are so passionate about our services and helping people our information continues to just [...]
Six Old School Etiquette Tips That Will Gain Your Popularity and Attract Your Ideal Client
by Walethia Aquil As businesses increase their use of social media to attract new customers to their products and services, it seems as though special attention as been given to the Dos and Don’ts of networking online. But the truth is that etiquette is universal. So when it comes to social networking etiquette, the same rules you would use [...]
11 Friends You Haven’t Met; but Need to Know
We all talk about collaborating to expand our business and generate more leads. How often do you actually do it? We all talk about connecting and cultivating relationships. How often do you take the time to have dialogue? I wanted to take this opportunity to share with you some friends who could truly make a difference in your business. These [...]
3 Ways Good CRM Can Boost Your Bottom Line
Obviously running any type of business without a good customer relationship management system and good CRM software is pretty much an exercise in futility and will either doom you never doing better than barely making it by or flat out going broke. But efficient use of CRM technology can help you grow your business to heights you never imagined at [...]
Ten Top Reasons to Use Facebook
Facebook has become a way to keep in touch with people you meet and may not see on a regular basis. Ten Top reasons to use Facebook are the following: You can invite your friends to your business events you are holding or attending. Once your friends are invited you can see who is attending your event. You can stay in touch even after a [...]
The ultimate source for information AND inspiration for women entrepreneurs
Ladies please MARK YOUR CALENDARS and DON’T MISS the new Blogtalkradio show Simple Truths for Women Entrepreneurs MONDAY, February 15th @ 3pm(PST) This month’s show topic is Grow Yourself to Grow Your Business with special guest Melinda Emerson ("The Small Biz Lady") of #smallbizchat. Join five intriguing, insightful and well-informed [...]
Overcoming Social Media Objections
Many business people are suddenly starting to show some interest in the phenomenon that is social media, much to the thrill of their marketing personnel. But there is still a lot of confusion about this new medium, and objections abound. Below I take on a few of the most common ones. Recruiters will poach our people. I hear this a lot. And [...]
When the Pope is on Twitter…
My client base consists primarily of attorneys and accountants. This is not an early adopter group of most new technology, and for good reason. They are saddled with all sorts of regulations that most businesses are not, and have to worry about anything they say being construed as advice. Also, in their defense, Twitter was not marketed very [...]
